We use data
to make decisions
Connecting the dots between your customers, systems, data, and decisions.
Who We Are
With over 15 years of experience in ecommerce management, optimization, and digital transformation, we specializes in connecting the dots between customers, experiences, systems, and data to create predictable revenue growth. Our systematic approach focuses on building frictionless customer journeys that convert, combining day-to-day Shopify management with a strategic conversion rate optimization practice. We bring an operator's mindset to solving complex challenges, creating data-driven business systems & processes that deliver measurable ROI rather than one-off fixes. By mapping entire customer journeys, establishing clear metrics, and implementing strategic testing, we transform underperforming Shopify stores into high-converting sales machines.
Our Principles
We believe in a principled approach to managing & operating an ecommerce operation.
Systems first, solutions second: Rather than applying one-off fixes, where applicable, we build repeatable systems that solve entire classes of problems, creating scalable solutions that compound over time.
Data drives decisions: we focus on metrics that actually drive business decisions, ensuring every initiative is rooted in what’s important to the business, can be measured in an agreed upon way, and is directly tied to the agreed upon goal that we’re trying to achieve.
Growth that funds itself: Each project is prioritized based on expected ROI, creating a reinforcing cycle where early wins generate the resources to fund future initiatives.
Connecting the dots: We align your customers, the experiences we provide them, systems, and data to create frictionless paths to purchase across your entire customer journey.
Test, learn, iterate, scale: We collaborate on thoughtfully designed experiments that move us toward our goals, implementing changes methodically and observing results carefully before iterating and scaling successful approaches.
The Shoperators
The Shoperators
How we Shoperate
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Fractional Ecommerce Leadership: Executive-level leadership focused on systematic, predictable, repeatable growth.
Strategic Roadmap Development: ROI-prioritized planning & implementation.
Ecommerce P&L Management: Revenue forecasting, cost controlling, profitability optimizing.
Objective & KPI Development: Defining measurable metrics that actually drive decisions.
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Day-to-Day Operations: Comprehensive storefront management & maintenance.
Product Management: Catalog updates, inventory management, and merchandising.
Theme Management & Customization: Ongoing updates & optimizations to the storefront appearance.
Technical Support & Troubleshooting: Resolving issues and implementing improvements.
New Feature Development: Implementation of enhanced functionality.
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Full-Funnel CRO Audits: Comprehensive analysis of opportunities and revenue leaks.
Customer Journey Mapping: End-to-end path visualization from ad click to purchase.
A/B Testing Program Development: Systematic testing methodology with statistical validation.
Personalization Strategy: Segment-specific experiences based on customer behavior.
Landing Page Development & Optimization: High-converting page development for campaigns.
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Enhanced Analytics Implementation: Comprehensive tracking, dashboards & reporting systems.
Customer Segmentation & Analysis: Behavior-based customer segmentation & targeting.
Lifetime Value Modeling: Predictive analysis of long-term customer value.
Attribution Modeling: Understanding the true impact of marketing channels.
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Email & SMS Marketing: Flow development, campaign management, and optimization
Paid Media Integration: Aligning ad experiences with on-site customer journeys.
B2B/Wholesale Storefronts: Specialized experiences for B2B customers.
Retargeting & Remarketing: Strategic re-engagement of potential customers.
Affiliate & Influencer Programs: Development and management of partnership initiatives.
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Post-Purchase Experience Optimization: Cross-sell, up-sell, customer feedback programs.
Loyalty & Referral Program: Strategic system to encourage repeat business.
Customer Retention Campaigns: Targeted initiatives to maximize lifetime value.
Sentiment Analysis & Feedback Integration: Leveraging customer insights for improvement.
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Shopify Platform Migrations: Transition to/within the Shopify ecosystem.
Mar-tech Implementation: Integration of marketing technology solutions.
Cross-platform data automation: Streamlined data flow between systems.
Tech Stack Optimizations: Styrategic selection and integration of tools.
AI-Enhanced Implementations: Chatbots, predictive analytics, and smart merchandising.
Let’s Talk Shop
Choose Your Plan
Shoperator Core
Your Ecommerce Ops co-pilot
Starting at
$2,500/mo
(or $2,500 one-time for a strategic blueprint)
90-min Onboarding + Diagnostic Session
Customer Journey Mapping (Ad → Checkout)
Tech Stack Review + Optimization Suggestions
Opportunity Matrix: Quick Wins + Long-Term Levers
30-Day Action Plan (what to focus on now vs later)
Ideal for brands needing clarity on where their storefront and systems are leaking revenue — and a clear plan to fix it.
Shoperator Pro
Fractional Ecommerce Leadership
Starting at
$5,000/mo
Everything in Core, plus:
Weekly Check-ins + Slack Support
Hands-on Project Ownership (site ops, promos, drops)
Coordination with your team (CX, Creative, Dev, Paid Media, Marketing, etc)
Email & SMS Marketing Review
Implementation Oversight (you don’t need to chase your partners)
Monthly Reporting & Strategy Adjustments
For brands that need a strategic lead to manage the day-to-day and guide the roadmap — not just give advice.
Shoperator Elite
Your plug-and-play Ecommerce Department
Starting at
$10,000/mo
Everything in Pro, plus:
Always-on Execution Support (you point, we drive)
Strategic Planning + OKR Ownership
Revenue Forecasting + Promo Planning
Ops + Data Systems Design (Klaviyo, Shopify, etc)
Team Coaching
Ideal for 7-8 figure brands ready to scale — with an operator who owns the revenue engine.
Contact Us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!